Logos

As a PayItMonthly partner, you should use our logo across your stores, emails, websites and socials to let customers know that you offer PayItMonthly.

To get the most out of your marketing it is important to display the PayItMonthly brand in the right way. Make sure you check out the rules here.

Badge

Sticker

Minimum size

It's important that our logo, badge and sticker are always visible. The sizes below are the minimum sizes that you can use.

Dos and don'ts

To get the maximum impact from your marketing it is important to make sure that the PayItMonthly logo is clear for customers. We have a few simple rules to help you do that.

White logo on a dark background

White logo on a mid background

White logo on a light background

Black logo on a light image background

White logo on a dark background image

When using a logo on an image, care must be taken so that the logo does not interact with a focal point of the image. The integrity of the payitmonthly logo must never be compromised. When using a logo in a panel, treat the edges of the panel as if they were the edges of a page. The logo must not come within 2 x-heights of the edge. Any less than this and the panel could be seen as part of the logo itself.

Assets

To make the most of being a PayItMonthly partner, you should use our logo across your stores, emails, websites and socials to let customers know that you offer PayItMonthly. It pays to promote PayItMonthly in your marketing.

Here you'll find all the assets you need. 

Logos

PayItMonthly emblem logotype is a unification of the PIM letters and is weighted as above. This emblem can be used as stand-alone as well as with the typography. The logo must only be reproduced from the original artwork and never redrawn or altered in any way.

Emails

Letting customers know that they can now use PayItMonthly in a dedicated email is a great way to drive sales. It is also a great idea to include information in your regular newsletter.

Social media

Social media is a great way to drive customers towards a specific item or your brand in general. You can use these assets to help increase awareness that you offer PayItMonthly.

Website

It is important that you communicate your relationship with PayItMonthly on each page of your website. This will help drive sales and increase your average order value. You can do this through rotating banners, alerts and always on tiles. Visibility on your checkout page is essential to remind customers that they can use PayItMonthly.

Messaging

In your marketing it is important that you speak about PayItMonthly in the right way. We have created a few rules to follow when you are speaking about us.

How to talk about us

You should use the approved messages to promote PayItMonthly and the benefits across you marketing. You can use these assets across all your marketing channels. When referring to us you should always use 'PayItMonthly'.

Remember we are a financial product and you must follow our Marketing Guidelines when promoting PayItMonthly.

Buy now with interest-free instalments. Choose PayItMonthly.

Pay with interest-free instalments. Choose PayItMonthly.

Intrest-free instalments available. Only with PayItMonthly.

Buy now with PayItMonthly.

Displaying a price breakdown

Showing a breakdown lets your customers know they can get your products or service now and spread their payments over a number of monthly repayments. This will make their purchase much more affordable and increase their likelihood of making a purchase.

Tips:

Split the total price of the item into the max amount of instalments that you've decided you will offer to your customers.

£XX or 8 payments of £XX with PayItMonthly

Make sure to include the PayItMonthly logo or badge to capture the attention of customers.

Tag us on socials

Make it easy for customers to see that you offer PayItMonthly by adding us to your bio and tagging us in your posts and stories.

Example post

Yay! We’ve partnered with @payitmonthly so you can now pay with interest-free instalments whenever you shop with us. Just choose PayItMonthly when you checkout* 🙌 #payitmonthly

@payitmonthly

#payitmonthly

#pim

Website

Highlight PayItMonthly on your website to get the maximum benefit from our partnership. Check out the assets we have created for you to use. Make it clear that you offer PayItMonthly and display any special offers/promotions.

Promote with PayItMonthly

We have created a couple of display banners and tiles to use across your website. Remember to include a price breakdown and PayItMonthly logo on your checkout.

Add an always-on banner to your homepage so visitors can see your offer PayItMonthly the moment that they land on your site. Adding tiles can help provide more information.

Remember to include a price breakdown an clearly display how to use PayItMonthly on your checkout. 

Email

This is a great way to let customers know that you offer PayItMonthly and how to use us. You should start by sending out a dedicated email announcing our partnership. Don't forget to add us to the template of your monthly newsletters.

Launch

We have a few templates for you to announce your partnership with PayItMonthly to your customers. Make sure that you highlight the benefits and let them know how many monthly instalments they can pay in.

Email template

Subject line: You can now pay in instalments with PayItMonthly!

Headline: No interest. No worries. Pay over X instalments.

Copy: Hi <firstname>,

We’re excited to now offer you the option to spread the cost over simple instalments whenever you shop with us. No interest, no surprises, no fees.

Subheading: 

How does it work?

• Buy online or in-store or get an instant decision
• No fees or interest
• Manage your payments online

CTA: Shop now

Reduce cart abandonment

Make sure that you are reminding your customers that you offer PayItMonthly and they can pay for their purchase in monthly instalments. Include a price breakdown. You will recover potentially lost sales and increase your revenue.

Subject line: Your cart needs emptying.

Headline: Looks like you left something behind.

Copy: You’re so close to getting what you want. Head back to your cart to complete your purchase. and don't forget you can buy now, and pay later with PayItMonthly.

BUTTON: Go to my cart

Email assets

Here are some more assets that you can use in your emails.

Socials

Take advantage of your social media audiences to remind them that you offer PayItMonthly. We have frames that you can use to easily increase your sales.

Launch

We have a few templates for you to announce your partnership with PayItMonthly to your customers. Make sure that you highlight the benefits and let them know how many monthly instalments they can pay in. Increase awareness by tagging #payitmonthly

Social templates